Best practices when selecting a colo

The shift to hybrid models of operation is here to stay. Enterprises are battling accelerated demand and increasingly complex workloads and, as such, colocation in particular is forming a key part of the overall IT strategy. Providing lower operational costs and low-risk, it is an attractive alternative to private data center investment, and has led to a far more competitive colocation market for enterprises to choose from.

Beyond the physical space itself, the market competition has led to data center architecture and performance intelligence being assessed more closely. The most competitive providers are offering high level features such as managed services, real-time intelligence and more advanced technologies.

In this fast-moving market, what should businesses think about when selecting a provider? Tune into this webinar to uncover key considerations when implementing colocation projects including:
  • Driving real-time visibility on resource-usage and performance to make data-based decisions
  • Reduce risk of downtime
  • Optimize consumption and reduce operational costs
  • Automating tasks and understanding facility performance

Speaker Panel

Join our expert panel on this live debate!

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Adam Levine

Chief Commercial Officer

DATA4 Group

From the mid-90’s to 2000, Adam Levine worked as a property consultant focusing on the real estate assets of IT companies and start-ups. In 2000 he moved to Paris where he worked at HRO as a Development Surveyor overseeing office development in the France, UK and Germany markets.
In 2002, Mr. Levine joined CBRE as an Associate Director in the Global Corporate Services department focusing on the technology and telecommunication sectors, advising clients such as AT&T, The Carlyle Group and Global Switch.
In 2007, he joined Digital Realty Trust as Vice President of Sales for EMEA where he managed a high-performing sales team responsible for leasing data center solutions in the US and Europe to major companies such as IBM, Capgemini, Tata, SoftLayer, Rackspace, ARM, Visa, BT and Equinix.
Having joined DATA4 Group in 2014 as Chief Commercial Officer, he is responsible for defining and implementing the group strategy for business development and revenue growth. Mr. Levine has over 17 years of experience dealing with the complex technical, financial and legal issues involved with developing and leasing data centers.

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Mark Gaydos

Chief Marketing Officer


As Chief Marketing Officer, Mark Gaydos leads worldwide marketing and sales development. He oversees teams dedicated to helping organizations understand the value of automating and optimizing how they manage their computing infrastructure.

Gaydos has more than twenty years of enterprise software marketing experience helping technology companies establish leadership and rapidly grow revenue. He previously served as the SVP of marketing at Engine Yard and has held a variety of executive marketing roles at enterprise companies such as Oracle, SAP and Comergent.
Gaydos has an M.B.A. in management science from San Diego State University and a B.A. in economics from the University of California, Santa Barbara.
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George Rockett - Moderator


DataCenter Dynamics Magazine

George is a co-founder of DatacenterDynamics and recently took on the role of CEO to lead the company through a period of industry transformation.
Having been involved in the B2B media and events industry for 20 years, he cut his teeth on the data center market in 1998 with the launch of Colocation Network Europe magazine and has since been involved in a multitude of digital, print and event publishing initiatives within the IT sector. He has also been instrumental in the development of the market-leading DCD Converged conference series which in 2014 welcomed more than 30,000 IT professionals through its doors.
George’s ability to view things continually from a fresh perspective and to join the dots between the various disciplines that converge on the data center market are hallmarks of DCD's success as an organisation.